POT YER TITS AWAY LUV

INTERVIEW WITH EMMA LOW 

www.potyertitsawayluv.com

emma pic.PNG

Who is Emma Low & why should you give a damn?

Get ready to meet your new creative girl crush...

Introducing Emma Low, self proclaimed 'pot dealer' and all round artistic wonder woman. I came across Emma when flicking through Oh Comely magazine (one of my favourite womens publications which you should TOTALLY check out), where Emma told readers how she quit her day job to pursue her pottery passions, now running a business of her own and promoting body positivism in the process... Emma's mission? 

"To create personalised pots that felt inclusive for everyone, regardless of their shape, size, gender or skin tone." 

Now with a whopping 30k+ instagram followers, Emma is an artistic forced to be reckoned with... Naturally, I was eager to rack her brains! Scroll down to see just what we spoke about, including her views on feminism, social media and her creative process. 

TO AN ONLOOKER, SOME MIGHT SAY THAT YOUR WORK MERELY SEXUALISES WOMEN.... WHAT WOULD YOU SAY IN RETURN?

"I think a lot of people confuse sexuality and nudity so it wouldn't surprise me if people felt like that especially as we live in a society which is still heavily influenced by the male gaze. The whole concept is women owning the right to "love and enjoy their own bodies despite them being "flawed" or "imperfect". I wouldn't personally say that my work conveys any kind of sexual message but I guess like anything it's open to interpretation. I'm looking forward to the day where a woman with her top off is equal to a man with his top off."

I CAN SEE THAT YOU LIKE TO PROMOTE OTHER CREATIVES WHO SHARE THE SAME VIEWS AS YOU ON FEMINISM. WHY IS THIS IMPORTANT TO YOU?

"It's just nice to feel like a community! I've always been really interested in art and I love the fact you can go online and just spend hours discovering new artists without even leaving your bed. Why would I not want to share that with people that follow me? The internet can be depressing AF, so it's nice to help someone else out, promote something positive and have conversations with people about the things I've been enjoying." 

WhO ARE YOUR KICK ASS CREATIVE / BUSINESS CRUSHES?

"My best friend, Tammy. She's one of the most motivational people I know. I've watched her build something up from nothing and she's always absolutely killed it. She now runs a very successful nail salon (NAF! Salon). It's the complete opposite to what I do but she's someone who I always turn to for advice. No matter how rubbish I feel when I call her, it's a matter of minutes before we're proper pissing ourselves at something. I think that's always important - regardless of how stressful running a business is, you've got to make time to just laugh. I met her 11 years ago this year, so we've essentially grown up together. She lives in Glasgow and I live in Leeds so we don't often get time together but when we do see each other it's always like we've never been apart. She's very special to me and I'd definitely be a totally different person without her in my life." 

You've got a substantial amount of instagram followers now... do you think art is better off in the 'age of instagram' or not? 

"This is such a tricky question to answer because I feel in 2 minds. My first thought is obviously that I wouldn't be where I am without it. It's definitely launched me into this new career and I'm very grateful for it. It definitely makes art more accessible, not everyone has the funds to go to art galleries, travel to exhibitions or buy art so yeah I think it's a great tool for discovering new artists and meeting people who are likeminded. I feel like instagram can limit my creativity sometimes but only if I allow myself to get stuck in the mindset of "I'm not good enough", it's very easy to compare your work to others and feel rubbish. Whenever that happens though I try to put my phone down and work on something new, or finish something off. I do like using Instagram, most of the time. I'm lucky that my work falls into the category of "sculpture" so I've never had anything removed. If I did have stuff frequently removed it would be a different story and I'd probably be put off using it as much. There is one thing that really bothers me about social media is that it never switches off, there's constant likes, direct messages, comments. It feels like I never have time off from work because I'm either reading or replying to things. That's something I need to work on in the future." 

HOW DO YOU WORK? DO YOU HAVE ANY RITUALS OR ANY METHODS THAT INSPIRE YOUR CREATIVITY?

"I make slab pots, all built by hand. All of them are built in the same way and then I go on to create their individual features. I'm not a perfectionist when it comes to my work, which I think works well with the message I'm trying to convey. Beauty to me is individualism, and no two pots of mine will ever be the same nor will they ever be perfect. I feel like I always work best in the evenings but that's something I'm trying to change because it means I have zero social interaction. I think feeling mentally well is such a big thing for me, especially working alone. Sometimes I just have random days off because it feels too much. I can definitely tell in my work when I'm under pressure but that's probably just because I'm aware of my feelings. I don't think I have any rituals, I just always work very methodically but I guess that comes hand in hand working with clay." 

Photography sources:

Emma's Instagram POTYERTITSAWAYLUV & Joanna Crawford photography for Oh Comely

Head over to Emma's website to learn more about her and order a pot of your own!